BMW Motorrad Concept 101

The epitome of power and exclusivity.

The name “Concept 101” indicates the capacity of the concept bike, which has its roots in the USA. The capacity of the six cylinders is 1,649 cc – approximately equivalent to 101 cubic inches, which is the American unit of measurement for cylinder capacity. So the “Concept 101” moves into a sphere that goes beyond mere horsepower and acceleration figures – all that counts is the remarkable riding experience full of power and tranquility.

The number 101 also stands for the place where the vehicle came into being. It was not far from Highway 101, at Designworks in Newbury Park, California, that the BMW Motorrad designers got together with their Designworks colleagues to create a truly special motorcycle that would extend the limits of quality and exclusivity and reflect a whole new touring philosophy: “We had a clear vision when we were designing the bike: under the motto “The Spirit of the Open Road” we wanted to build a high-performance, emotional and highly exclusive 6-cylinder vehicle that would make every ride a special experience. A bike that would make the moment so special, you would forget your destination,” explains Ola Stenegard, Head of Vehicle Design BMW Motorrad.

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