Director, Creative Consulting
Vanessa leads the Creative Consulting Department in the Shanghai Studio with a team of strategists and researchers. She supports clients in creating insights based foresights, evaluating design language system, and defining opportunities to innovate. The team focuses on capturing 360 macro trends and identifies emerging topics for deep-dive research. She brings extensive experience from working for the design industry in the greater China region.
Vanessa was born in Taiwan. She studied in both Taiwan and the United States. Vanessa holds a MA degree in College of Journalism from University of Maryland, College Park. Trained in social science qualitative research, she has been immersed in diverse research methodologies.